AEO & GEO

AI Search Optimization Agency:Get cited by ChatGPT & AI Overviews

An AI search optimization agency works to get your brand cited as a source in AI answers such as ChatGPT and Google AI Overviews. Avangard measures first: we ask AI the questions your buyers ask, report who gets cited and why you don’t, then fix the causes.

70% of the 44 commercial searches we track now show an AI Overview.

Source: Avangard AI Overview measurement, 31/44 queries, September 17, 2026

A real ChatGPT answer

What does AI say about you?

Our client Zer Clinic is the most-reviewed listing ChatGPT shows for aesthetics in Kuşadası, Turkey. Here is what ChatGPT wrote about it on September 18, 2026. Competing doctors are anonymised.

Prompt

What is the best aesthetic clinic in Kusadasi, Turkey for botox and fillers?

ChatGPT’s local business list

  1. 1Doctor A · medical aesthetics4.9 · 109 reviews
  2. 2Doctor B · medical aesthetics5.0 · 44 reviews
  3. 3Doctor C · medical aesthetics5.0 · 29 reviews
  4. 4Doctor D · dermatology4.5 · 25 reviews
  5. 5Dr. Zer Clinic5.0 · 614 reviewsno website
  6. 6Polyclinic E4.7 · 242 reviews

ChatGPT’s written answer

If you're choosing specifically for Botox and dermal fillers in Kuşadası, I'd focus on a qualified dermatologist or plastic surgeon who personally performs the injections, rather than a beauty salon.

  • Doctor A — Dermatology/medical aesthetics, specifically advertises Botox, fillers, lip fillers and mesotherapy. 4.9/5 from 109 reviews.ClinicPickerTecrubelerim
  • Doctor B — Specifically focused on medical aesthetics, with Botox and filler listed among the services; 5.0/5 from 44 reviews.
  • Doctor C — Medical aesthetics clinic with 5.0/5 from 29 reviews.
  • Doctor D — A dermatologist rather than a general beauty clinic, which is worth considering for injectable treatments.
  • Dr. Zer ClinicVery high review volume (5.0/5, 614 reviews), although I'd want to verify specifically which doctor performs Botox/fillers and their qualifications before choosing it.

If I were narrowing the list for you, I'd investigate Doctor A, Doctor B, and Doctor C first.

doktorsitesi.comdoktortakvimi.comclinicpicker.com
ChatGPT · location Turkey · September 18, 2026Abridged; competitor names anonymised.
Read the full Zer Clinic case study

Our own data

AI visibility fails in three different ways

We measure our own site every wave. The same “we’re invisible” complaint turned out to be three separate problems, each needing a different fix.

  1. 01

    A competitor is cited, not you

    16 queries · 731 impressions

    You rank organically and an AI Overview is shown, but someone else is the cited source.

    Fix: out-structure the cited source and strengthen your entity signals.

  2. 02

    You’re cited, but nobody clicks

    14 of 15 citations · 720 impressions, 0 clicks

    The AI answer is complete, so the searcher never needs to visit.

    Fix: not more citations, but an asset the answer can’t replace (a tool, data, a checklist).

  3. 03

    There is no AI Overview at all

    13 queries · 971 impressions

    Example: “sağlık turizmi reklam ajansı”, 403 impressions at average position 13.3. The problem isn’t AI; it’s ranking.

    Fix: classic SEO. Authority and internal links.

Source: avangardreklam.com, 44 commercial queries, DataForSEO + Google Search Console, September 17, 2026

Sample audit

What $750 buys: an excerpt from a real report

Six rows from the Zer Clinic audit. Each row is a question a patient asks: whether an AI Overview appears, whether Zer is cited, and who is shown instead.

What $750 buys: an excerpt from a real report
QueryAI OverviewZer citedOrganic rankOther sources in the answer
mezoterapi göz altıYesYesOutside top 10Medipol, Marmara Göz, 3 clinic/physician sites
torakal bölgeYesYes6Memorial, Acıbadem, 1 clinic/physician site
trokanterik bursitYesNoOutside top 106 clinic/physician sites
polinöropatiYesNoOutside top 10Acıbadem, Medicana, Güven Hastanesi, 2 clinic/physician sites
dejeneratif ne demekYesNoOutside top 10Medical Park, Wikipedia, Ortadoğu Hastanesi, 3 clinic/physician sites
kuşadası botoksNo7

Source: Zer Clinic AI visibility audit, 40 queries (Turkish), September 18, 2026. Individual clinic and physician sites are shown as counts.

What the audit delivers

  • 30–60 questions your buyers ask, measured from real Google AI Overview and ChatGPT answers
  • Who gets cited on each question: a competitor map
  • The sources AI reads to build its answer (directories, forums, guides)
  • A prioritised fix list, with zero-cost steps first
  • A dated baseline for every future measurement
  • Delivered in 7 business days

After the audit

Monthly AI search optimization

The audit fee is credited to month one. The retainer ships the fix list and re-measures the same questions every month.

01

Entity pages and schema

Practitioner, service and location pages, with Organization, Physician and Service schema linked together.

02

Source and directory placement

Accurate, consistent presence on the directories, guides and comparison sites AI reads.

03

Citable answers

40–60-word direct answers, crisp definitions and quotable data at the top of key pages.

04

Monthly re-measurement

The audit’s questions are asked again every month; changes in citations, competitors and sources are reported.

Proof

We measure it on ourselves before we sell it

Built on health tourism: our AI visibility work started with clinics that sell to international patients.

Honest limits

What we won’t promise

  • Nobody can guarantee a ChatGPT mention. We measure, fix the signals that raise the odds, and report the change.
  • A citation is not a click. In our own data, 14 of 15 citations brought zero clicks. We plan around that instead of hiding it.
  • We measure Google AI Overviews and ChatGPT from real answers. We make no measurement claims for Perplexity or Gemini.
  • AI search optimization doesn’t replace SEO. Where there is no AI Overview, the problem is still ranking.

Frequently Asked Questions

What is the difference between AEO, GEO and SEO?
SEO aims to rank your page in Google’s results. AEO (answer engine optimization) and GEO (generative engine optimization) aim to get you cited as a source inside AI answers such as ChatGPT and Google AI Overviews. They share a foundation but are measured differently: the question is not “what position are we?” but “are we cited in the answer, or is a competitor?”
How long does the AI Visibility Audit take, and what does it cost?
The audit costs $750 and is delivered in 7 business days. If you move to a monthly retainer, the fee is credited against month one.
Do you guarantee we’ll appear in ChatGPT?
No. No agency can honestly guarantee that. We measure which sources and signals the AI relies on, fix them, and re-measure the same questions every month.
How fast will we see results?
Fixes like Google Business Profile and directory listings can show up in AI answers within weeks. Content and authority changes usually need a 2–3 month measurement cycle.
Do we still need SEO?
Yes. In our own measurement, 13 queries with no AI Overview carry 971 impressions, and the problem there is purely ranking. AI answers also lean heavily on well-ranked, trusted sources.
Which AI platforms do you measure?
Google AI Overviews and ChatGPT, from real answers. We make no measurement claims for Perplexity or Gemini today.

Go deeper

Find out what AI says about you

AI Visibility Audit: $750, 7 business days, credited to month one. Fill in the form and we’ll reply within one business day.

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Last updated: September 19, 2026