Free Digital Marketing Tools

Free calculators and a channel-fit quiz for clinic and health tourism marketers. No sign-up required.

Guide

Google Ads Budget Calculator

Calculate Google Ads costs and plan your monthly budget using current 2026 CPC benchmarks for Turkey.

Read the Guide

How to Use These Tools

The calculators and quiz run entirely in your browser — the numbers you enter never reach us. The Site Speed Test sends the address you enter to Google's PageSpeed Insights service for measurement. If you request a report by email, only the email address you provide is sent to us.

Update the numbers weekly or monthly to track changes in your campaign performance over time. If you have questions about any result, reach out via WhatsApp or the contact form.

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Frequently Asked Questions

Are these tools free to use?

Yes, all tools are completely free and require no sign-up. The calculators and quiz run entirely in your browser — the numbers you enter never reach us. The Site Speed Test sends the address you enter to Google's PageSpeed Insights service for measurement. If you request a report by email, only the email address you provide is sent to us.

What is the difference between the Patient Acquisition Cost and Google Ads Budget calculators?

The Google Ads Budget Calculator focuses on average cost-per-click benchmarks and monthly budget planning for Turkey. The Patient Acquisition Cost Calculator uses your actual campaign data to compute cost per patient and ROAS, and lets you compare multiple channels side by side.

How does the channel-fit quiz work?

The quiz asks a few questions about your clinic size, target audience, budget and short-term goals. Based on your answers it surfaces the highest-potential digital marketing channel and starter recommendations.