Infrastructure aligned with Google's crawling, indexing and ranking logic. Ensure search engines read your site correctly through speed, mobile compatibility, structured data and hreflang management.
Green scores on LCP, FID/INP and CLS. We reduce page load times to under one second through image optimisation, code minification, CDN configuration and server-side caching.
LCP (Largest Contentful Paint) improvement
INP (Interaction to Next Paint) optimisation
CLS (Cumulative Layout Shift) elimination
Crawl budget & index management
Configuring robots.txt, XML sitemaps, internal link architecture and canonical tags so Googlebot discovers your most valuable pages first. Protecting crawl budget by de-indexing unnecessary pages.
Robots.txt and XML sitemap optimisation
Canonical tag strategy and index control
Internal link architecture and PageRank flow
Structured data & schema markup
JSON-LD schema.org markup enabling rich results in Google. FAQ, HowTo, LocalBusiness, product and article schemas are our priority areas.
FAQ and HowTo schema markup
LocalBusiness and Service schema integration
BreadcrumbList and Article structured data
Hreflang & multilingual configuration
Language-based URL structure, hreflang tags and language-separate sitemaps for correct indexing in each market. We fix ranking losses caused by incorrect hreflang setup.
Hreflang tag validation and error correction
Language-based URL structure and sitemap separation
Multilingual canonical management
Mobile-first & Core Web Vitals
Mobile compatibility, responsive design and mobile page speed optimisation aligned with Google's mobile-first indexing priority. We push mobile UX metrics above Google's requirements.
Mobile-first index compliance audit
Responsive design and mobile speed optimisation
Mobile user experience metric tracking
Our technical SEO process
01
Weeks 1-2
Technical Audit
Comprehensive technical SEO audit covering site speed, crawl stats, index status, schema errors and mobile compatibility.
02
Weeks 3-4
Priority Fixes
Correction of critical issues: Core Web Vitals, robots.txt, canonical and hreflang errors.
03
Weeks 5-8
Schema & Structured Data
Schema.org markup per page type, FAQ and HowTo rich result optimisation.
04
Month 3+
Continuous Monitoring
Ongoing tracking via Google Search Console, Lighthouse and PageSpeed Insights to maintain technical health.
Real client result · Education & Long-horizon SEO
From 3 Organic Clicks to 954 in a Year
The technical SEO methodology — site speed, crawl optimisation and structured data — that took a brand from zero to page 1 on 15+ keywords in 6 months delivers the same results across every sector.
318×
Organic Clicks
604
Queries on Page 1
20.8→8.7
Average Position
GoFluent Academy — A language school built from zero: 604 queries on page one, average position 20.8 → 8.7, and cited in AI Overviews ahead of EF and Berlitz.
Every technical SEO engagement includes the following deliverables:
First Month
Audit & infrastructure
Comprehensive technical SEO audit report
Core Web Vitals current state and target report
Crawl budget and index status analysis
Robots.txt and sitemap optimisation
Months 2-3
Implementation
Page speed optimisation outputs
Hreflang and canonical corrections
Schema.org markup integration
Mobile compatibility improvement report
Ongoing
Monitoring
Monthly technical SEO health report
Google Search Console regular tracking
Algorithm update compliance advisory
Quarterly comprehensive technical audit
What determines technical SEO cost?
Technical SEO scope is shaped by your site's current state and your goals:
01
Current technical state
A slow, messy site with indexing issues needs heavier technical investment in the first months. Clean infrastructure enables faster progress.
02
Site size and page count
Enterprise sites with hundreds of pages require more extensive auditing and improvement work than smaller sites.
03
Multilingual complexity
Separate URL structures per language, hreflang validation and language-specific sitemap management determine overall technical scope.
Proposal Process
We run an SEO X-ray before any proposal: current Core Web Vitals scores, crawl stats and technical issue inventory are reported.
What to know about technical SEO
Three rules that separate technical SEO from content and authority work:
Core Web Vitals
Speed is a ranking factor, but not the only one
Page speed is an official Google ranking factor. However, a fast site alone does not guarantee top rankings. Technical SEO produces meaningful results only when combined with content strategy and a solid backlink profile.
Crawl Budget
Crawl budget is critical for large sites
On sites with 10,000+ pages, Googlebot can take weeks to crawl every page. Proper internal link architecture and robots.txt management ensure your most valuable pages are crawled first.
Schema
Structured data does not guarantee rich results
Schema.org markup helps Google understand your content, but it does not guarantee rich snippet appearance. Correct and complete markup improves your chances.
Technical SEO encompasses all infrastructure work that optimises how search engines crawl, index and rank your website. It includes site speed, mobile compatibility, structured data, canonical tag management and hreflang configuration. Without technical SEO, even the highest quality content cannot be properly understood by search engines and will not achieve its deserved ranking position.
What are Core Web Vitals and how are they improved?
Core Web Vitals are three metrics Google uses to measure user experience: LCP (loading speed), INP (interactivity response time) and CLS (visual stability). Improvements include image optimisation, reducing server response time, deferring unnecessary JavaScript, font loading strategy and layout shift prevention through CSS rules.
What is a hreflang tag and how is it set up correctly?
A hreflang tag tells Google which language and region a page is intended for. Correct setup requires each language version to reference itself and all other language versions with hreflang tags. Incorrect setup can cause pages to fail ranking in any language.
How long does technical SEO take?
The effects of technical SEO improvements typically appear in Google Search Console data within 4-8 weeks. Critical fixes resolve faster, while comprehensive schema markup and site speed optimisation can take 2-3 months. Technical SEO requires ongoing monitoring — it is not a one-time task.
What is the difference between technical SEO and content SEO?
Technical SEO is the infrastructure work that helps search engines find, crawl and understand your site. Content SEO is the creation of valuable content around target keywords. Technical SEO is the foundation and wiring of a building; content SEO is the furniture and decoration. Both must work together for sustainable ranking success.
Get an SEO X-ray of your site
Let us report your Core Web Vitals scores, crawl statistics and technical issues. Write to us for an SEO X-ray.
